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Earth Day Appliance Messaging 2016 LG Studio

About: 

Messaging: We are looking for bloggers to help create awareness that Best Buy has the latest in energy and water efficient appliances in support of Earth day on 4/22.  The goal is to message the benefits of Energy Certified Refrigerators, specifically in the LG Studio Line available at Best Buy.

If you are interested in participating in this project AND can meet all of the requirements, please click on the “Apply to Project” button to the right.  Bloggers selected for this project will be notified via email no later than April 5th.  If you do not hear from us by this date, you have not been selected for this project. 

Project Criteria: 

Due Date:  Posts must be published  between April 17th and April 23rd

Social Media:  Posts must be shared via your social media vehicles (i.e. Facebook, Twitter (hashtag and handles to add below), etc.)

Compensation: $100 Best Buy E-gift Card

Disclaimer:  All posts must include the following disclaimer:  The reviewer has been compensated in the form of a Best Buy Gift Card and/or received the product/service at a reduced price or for free

*please use #ad in your social media

Hashtag and handles to use in your tweet:

@BestBuy

@LGUS

#bbyed

Links:

LG Studio Page:

http://www.bestbuy.com/site/clp/lg-studio/pcmcat748300540329.c?id=pcmcat...

Earth Day landing page:  

http://www.bestbuy.com/site/clp/major-appliances-sale-event/pcmcat321600...

Images:

It is required to use the overall kitchen image, plus 1 of the refrigerator images.

Messaging/Overview:

Following are some key messages and benefits around Energy Star and the LG Studio Line.  Please write your post in your own words to create awareness and excitement on the Energy Star certified Refrigerators  available at Best Buy in support of Earth Day, including the LG Studio Line,  and ensure to ask readers to visit the Earth Day landing page and the LG Studio line products page to learn more by using the links provided above.

**Also note or add any commentary on why you are excited about new energy start technology and the LG products and how they support Earth Day

Thanks to recent improvements in insulation and compressors, today's refrigerators use much less energy than older models. With an ENERGY STAR certified refrigerator, you can maximize your energy and dollar savings without sacrificing the features you want.

Slash your energy bills.

ENERGY STAR certified refrigerators are about 9-10 percent more energy efficient than models that meet the federal minimum energy efficiency standard.

Replace your old fridge for bigger savings.

An estimated 170 million refrigerators and refrigerator-freezers are currently in use in the United States. More than 60 million refrigerators are over 10 years old, costing consumers $4.7 billion a year in energy costs. By properly recycling your old refrigerator and replacing it with a new ENERGY STAR certified refrigerator, you can save between $35–$300 on energy costs over its lifetime. Use the ENERGY STAR Savings Calculatorto find out exactly how much money you'll save by replacing your existing refrigerator.

Protect the environment.

ENERGY STAR certified refrigerators use less energy and help us reduce our impact on the environment. If all refrigerators sold in the United States were ENERGY STAR certified, the energy cost savings would grow to more than $400 million each year and 8 billion pounds of annual greenhouse gas emissions would be prevented, equivalent to the emissions from 750,000 vehicles.

LG Studio  Line “Beauty by Design” – Refrigerator is Energy Star Certified!

·         One look at the LG Studio Collection and it's clear: Beauty is more than just skin deep. In any showcase kitchen, what's on the outside matters just as much as what's on the inside.

·         Nate Berkus-inspired line with pro-style features like hefty metal knobs and flat doors — for a suite that's both well-designed and hardworking, giving you a kitchen you'll love for years to come.

o   Refrigerators - Your guests can't help but be drawn to the seamless design and impeccable styling of LG Studio refrigerators. The horizontally brushed stainless steel finish, flat-door design and all-metal tall ice and water dispenser enhance the design aesthetic of any kitchen.

o   Cooking - LG Studio delivers cooking precision, performance and versatility, combined with a streamlined, built-in look you'll love. Every detail has been meticulously crafted, from flat-design, tilted control panels and robust, metal knobs to sleek wave handles and SmoothTouch glass controls.

o   Dish - LG Studio dishwashers feature ultraquiet 42 dB performance and a sleek and stylish exterior. LG tackles your toughest baked-on foods with ease — thanks to TrueSteam technology, prewashing (or rewashing) dishes is virtually a thing of the past.

o   Over-the-range microwaves - Sensor cooking technology senses humidity levels within the oven and automatically adjusts cooking time and performance to provide superior heating performance. LG's Convection technology means your microwave really can serve as a second oven. Bake or roast your favorite foods in less time. Use TrueCookPlus to cook your food easily and perfectly every time.

Offers to note:

·         18 months major appliance financing or 10% rewards (increased from 5 to10% for April!) and 10% back in grocery purchases (NEW – testing during this campaign)

·         Free delivery on purchases $399+

By participating and fulfilling your obligations to this project you will receive:
Compensation Type: 
Gift Card
Payment Amount: 
$100

Project Membership

Current Status: 
Not a member

Project Resources

Project Dates

Apply By Date: 
Friday, March 18, 2016
Notify By Date: 
Tuesday, April 5, 2016
Post By Date: 
Saturday, April 23, 2016
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